Appleton Papers changes company name to Appvion, Inc.

Posted on May 13, 2013 :: Insight on Business, Web Exclusive.
Posted by of Insight Publications

Appleton Papers has changed its name to Appvion, Inc., a name that is designed to reflect the company’s heritage of innovation.

“Our company’s success has been based on using applied chemistry to increase the performance of paper,” says Mark Richards, Appvion’s chairman, president and CEO. “More recently our expertise in microencapsulation has enabled us to partner with companies like Procter & Gamble to enhance the performance and value of a growing range of consumer and industrial products.”

Richards adds that adopting the name Appvion reflects the company’s entry into diverse new markets and makes it clear that paper won’t be the only component of the company’s future success. Producing thermal, carbonless, security and other specialty coated papers will continue to be an important part of the company’s product offering, however.

“We are proud of our company’s heritage and our deep roots in the Appleton community,” Richards says. “We believe our new name appropriately reflects the strengths on which our company was built and the diversification and growth we expect to achieve in the future.”

Appvion develops coating formulations, coating applications and Encapsys® microencapsulation technology. The company produces thermal, carbonless and security papers and Encapsys products.  Appvion is headquartered in Appleton and has manufacturing operations in Wisconsin, Ohio and Pennsylvania, employs approximately 1,700 people and is employee-owned.  Visit