Appleton airport unveils new name and logo

Posted on Aug 23, 2015 :: Insight on Business, Web Exclusive.
Sean P. Johnson
Posted by of Insight Publications
Airport officials introduced a new name and look for Appleton International Airport

Airport officials introduced a new name and look for Appleton International Airport

The greater Fox Cities community celebrated the 50th anniversary of the airport by unveiling a long awaited name change to Appleton International Airport.

Known until Friday as Outagamie Regional Airport, the name change ties the airport to a community that can actually be found on a map, that appears on terminal information screens and now reflects the addition of a U.S. Customs operation.

“We’ve grown immensely over the past several years,” says Abe Weber, director of the Appleton International Airport. “Our goals as an airport are always changing. We needed a new logo and brand to achieve what we wanted to accomplish.”

The ceremony began with airport representatives providing background on the new expansion, followed by Outagamie County Executive Thomas Nelson speaking on the significance of the U.S. Customs office might have for the region.

“Things are taking off – we can only imagine what the next few years will bring,” Nelson says.

Speakers also emphasized other positive impacts the airport has on the region.

“Airports play a substantial role in the economic development of their regions,” says Amy Flanders, vice president of the Fox Cities Chamber of Commerce.

The ceremony also featured a performance by the Hortonville High School drum line and airport air marshals, followed by the raising of the airport’s new flag, which now flies beside the Wisconsin and American flags.