The second of New North Inc.’s talent recruitment videos debuted this week.
The latest installment in the series features Marcus Dumke of Launch Wisconsin and is themed around what life is like for top line innovators in the New North region. Dumke discusses Launch Wisconsin’s goals to engage, ignite, connect and collide individuals inside and outside our region who are passionate about building high-growth, innovative companies.
“I absolutely see (the New North) as a place where you can be a top line innovators and a place to grow and build our communities,” Dumke says.”I see it happening.”
The latest video is part of a Life in the New North campaign launched to help recruit top talent and entrepreneurs to Northeast Wisconsin by showcasing the lifestyle the area provides. The initial Life in the New North video was launched last year. While recruiters were eager to share the video via websites, it was considered too long to use in social media and other venues that are considered vital to the recruitment effort.
New North responded by creating a related series of short — one minute — videos that were optimized for sharing in social media and email campaigns.
The first video was launched in August and featured Alonzo Highsmith of the Green Bay Packers discussing the wide array of activities for people of all ages and backgrounds available in the region.
Several additional videos are planned. To watch the latest video, go to: https://youtu.be/XXxjbf04rxs.
The video with Alonzo Highsmith can be found at: https://youtu.be/Ru2w0C7degY
The original, long-form video can be viewed at: https://youtu.be/IDfuYiiqhME
The videos will undoubtedly be part of the proceedings at the annual New North Summit, the 2017 edition of which is scheduled for Dec. 7 at the KI Center in Green Bay. The theme of this year’s summit is “The Speed of Change,” and the event will feature its popular ED Talks economic development presentations.
Early bird registration ends Friday, Sept. 15.