KinnektorCon pitch winners announced

Posted on Nov 6, 2018 :: Insight on Business, Web Exclusive.
Posted by of Insight Publications

Kinnektor announced the winners of the startup pitch competition that was part of its KinnektorCon annual expo.

Six finalists competed in front of a live audience and eight judges to earn honors in the Fast Growth and Small Business categories.

Appleton-based clearTREND took first place in the Fast Growth category. ClearTREND is one of the first commercialized cloud-based trend engines that identifies “turning points” for securities, indexes and mutual funds. The software enables adjustments to be made to financial holdings to maximize returns over time while minimizing investment risk.

Mark Scheffler, president of ClearTREND, started the company in early 2018, coming in with 17 years of financial portfolio management experience at Appleton Group LLC. The company also will pitch at the 2018 Wisconsin Early Stage Symposium, slated for Nov. 7 and 8 in Madison.

Northern Star Fire of Eau Claire won the first-place award in the Small Business category. The company is a first-of-its-kind in-mask directional guidance system for use by firefighters and military operators. The device allows users to safely navigate dangerous environments.

The company’s founder, Capt. Jeff Dykes of the Eau Claire Fire Department, invested four years of research and development time to bring the product to market.

Each of the winners received an in-kind support package of $2,500 from sponsoring service providers. They also received funding offers right after the presentations pending due diligence from venture funds in attendance.