Kate Burgess, CEO of Elevate97, said the purchase will provide the Elevate97’s world-renowned brands and KHROME’s portfolio of clients a single source for integrated marketing services to support their campaigns and programs.
“The purchase of KHROME adds a new and needed dimension of fully integrated services that makes sense for our customers who often want end-to-end marketing solutions,” she said. “KHROME’s exceptional capabilities in brand strategy, design, video and media will not only meet our customers’ high expectations, but its talent and culture ideally complement those of Elevate97. It’s a strategic business move that gives the brands we serve next-level solutions.”
KHROME will continue to operate as an advertising agency and will serve its portfolio of clients from its current North Broadway offices while integrating with Elevate97 operations. The business was sold by Pete Angilello, who owned the agency following the August 2018 death of his husband and company founder, Jim Rivett.