WEDC plans trade venture to Australia

Kennedy Krause
Posted by of Insight Publications

The Wisconsin Economic Development Corporation (WEDC) is inviting Wisconsin companies looking to establish or expand their exporting efforts to participate in a global trade venture to Australia this November.

The trip runs from Nov. 15-13, with a registration deadline of Sept. 6.

The trade venture includes visits to Sydney, Melbourne and the province of New South where participating companies will have customized business meetings with potential local partners chosen specifically for their companies by WEDC’s authorized trade representative in Australia. Each participating company will also receive a personalized market assessment, which details considerations and opportunities within the Australian market.

“Australia is an ideal market for new-to-export companies, as well as those seeking to further expand their business/distribution networks in-country,” said Katy Sinnott, WEDC’s vice president of international business development. “Australia is a market that seeks innovative, advanced technology product and service solutions. Wisconsin companies will find it to be a friendly market with many potential buyers—especially if they offer innovations that solve problems.”

New South Wales is the providence surrounding Sydney and is the largest state economy in Australia, accounting for more than a third of the country’s GDP. Aviation/aerospace, pharmaceuticals, biotechnology and electronics are popular clusters of manufacturing in the greater Sydney area. Melbourne, which accounts for nearly a quarter of the country’s economy, is Australia’s largest source of premium food and fiber products.

WEDC’s trade venture includes three nights each in Sydney and Melbourne. The cost is $1,600, which includes the market assessment, hotel accommodations and transportation between the two cities, but does not include airfare or most meals. To register or for more information, click here.