‘Coolest thing’ contest nominations open

Kennedy Krause
Posted by of Insight Publications

The Wisconsin Manufacturers & Commerce and Johnson Financial Group are once again on the hunt for the Coolest Thing Made in Wisconsin. The contest is accepting nominations through Aug. 30.

This annual contest – now in its fourth year — highlights the state’s manufacturing industry, which employs about one in five Wisconsinites. Last year, approximately 150 products were nominated, and more than 185,000 votes were cast to decide the Coolest Thing Made in Wisconsin.

The contest’s three previous winners include: Harley Davidson’s Milwaukee Eight Engine; Oshkosh Corp.’s Joint Light Tactical vehicle; and the Sea Salt Caramel Pecan Kringle made by Uncle Mike’s Bake Shoppe in De Pere.

Products entered in the competition range from motorcycles, boats and military vehicles to cheese products, beer, snow blowers and more. Any product manufactured in Wisconsin is eligible to apply and has the chance to be titled Coolest Thing Made in Wisconsin. Self-nominations are encouraged.

Following the nomination period, the Top 16 products will be chosen by popular vote. These 16 products will face off in Manufacturing Madness, a bracket-style tournament, with the products receiving the most votes moving on to the next rounds. The winner will be announced on Oct. 8 at the WMC Foundation’s Business & Industry Luncheon at the State Fair Park in Milwaukee.

“Every year, we are blown away by all the cool things we make in the state,” said Jim Popp, CEO of Johnson Financial Group, “We cannot wait to see what comes out on top this year.”

For more information or to nominate a product, click here.