FOR RICK CAREY, PRESIDENT OF TWO RIVERS’ METAL WARE Corp., the re-emergence of bakeware made on the lakeshore is all about coming full circle.
It truly is a local operation. Metal Ware, which merged with cooking products company Chard International in November, makes bakeware with materials from Manitowoc’s Skana Aluminum Co. and tools formerly used for making products for Mirro Aluminum Co.
“For us to be able to bring that back and to be able to manufacture those Mirro (type) products again in Two Rivers is awesome,” Carey says.
Metal Ware makes bakeware under the names Nesco, available nationwide, and Empire, sold exclusively at Fleet Farm, and puts out what Carey calls a premium product at a cost that’s competitive with something made in China or Brazil.
Manufacturing of the company’s iconic Nesco roasters moved to China years ago, but Carey sees increasing potential for bringing manufacturing back to the United States and says he’s taking an analytical approach in growing domestic production.
As for now, he’s proud of his employees and what Metal Ware has accomplished with its bakeware. “To me, that’s really exciting that we can make it here from scratch.”