Perhaps networking opportunities are priceless.
That’s not stopping Ann Franz from doing her best to put a price on spending a couple hours networking with the president or CEO of several regional manufacturing companies while playing 18 holes of golf. Franz figures a unique opportunity to bend the ear of the right company leader for a full round will have a lot of value to many companies in the region, especially since the pairings are in limited supply.
“People want to network,” says Franz, the NEW Manufacturing Alliance’s director. “So, we asked ourselves how we can create an event that will both raise money for the kids and help manufacturers network with the folks they really want to network with.”
The answer is the President’s Cup, a new golf outing created by NEWMA that features more than 20 CEOs and company presidents spread across 18 foursomes that will take to the links June 7 at Kohler’s Blackwolf Run. With participation in the tournament limited to 72 slots, and the CEOs and presidents taking up about 20, Franz figures the remaining slots will have premium appeal.
“Instead of four people from the same company golfing together all day, your company gets paired with two other manufacturing leaders in the region,” Franz says of the unique format.
There is a method to Franz’s master plan: The more valuable the opportunity, the more money NEWMA can raise for its scholarship program to help talented and interested high school students make the transition into the manufacturing workforce.
For a $3,000 fee, sponsoring companies can enter two golfers into the tournament to be paired with presidents and CEOs, plus they will get hole sponsorship and the company name on a golf ball that will be incorporated into the traveling trophy planned for the event.
Other sponsorship opportunities are available.
NEWMA expects to raise more than $54,000 from the inaugural tournament, with $35,000 going into the organization’s scholarship fund after expenses. NEWMA has provided more than $230,000 in scholarships to support careers in manufacturing during the past 10 years.
Company leaders from the region seem to relish the opportunities to participate, whether it’s providing a CEO or company president, or securing an opportunity to network with one of those folks.
“This is a great opportunity. I’m sure we will want to be part of this,” James Wendt, director of business development at Lake Companies, said during a recent NEWMA committee meeting to discuss the details.
John Ogorek, CEO of Nicolet Plastics in Mountain, has committed as one of the CEOs golfers will be paired with.
“It just seems like it will be a lot of fun. It’s definitely a different way to do a golf outing,” he says.
Franz had hoped to create the opportunity for companies to bid for a specific CEO or company president beyond the sponsorship fee, but NEWMA was not able to work out those details before registration opened for this year’s event.
“There is always next year,” she says. Φ
On the Web
Thursday, June 7
8 a.m. to 4:30 p.m.
Blackwolf Run – River Course
To register or sponsor, newmfgalliance.org