| Industry: | Design/Construction |
| CEO: | Jerry Derusha |
| Headquarters: | Green Bay |
| Employees: | 30 |
| duxxbakdecking.com |
The success of DuxxBak Composite Decking starts with its “innovative water-shedding composite deck product, a revolutionary offering in the market,” according to President Brandon Beard.
Still, even a revolutionary product doesn’t sell itself. The company also has taken a “focused approach in optimizing production processes, cost management and pricing changes,” Beard says, which has led to an improved profit margin.
DuxxBak, founded in 2009, also has formed key partnerships and distribution agreements that have opened new markets for the company, Beard says, particularly in regions where its presence was previously limited.
DuxxBak plans to expand its presence and market share by partnering with Amerilux.
