DWD launches employee misclassification campaign

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The Wisconsin Department of Workforce has launched an educational campaign about worker misclassification.

Under the law, workers are presumed to be employees unless an employer demonstrates the workers meet the legal criteria to be independent contractors.

Most educational campaign materials will run through Nov. 19, with certain elements continuing through March 2024.

Elements include bilingual billboards in Milwaukee and Green Bay, Spanish language radio spots, updated brochures, and social media postings. In addition, DWD has an updated web page that provides information on misclassification to employers and workers, including how to report suspected misclassification. The funding source for the $90,000 campaign is a $6.4 million U.S. Department of Labor Equity Grant that DWD successfully pursued in 2022.

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DWD combats misclassification through investigation and enforcement as well as education and outreach with stakeholder groups including unions and workforce development boards. Additional information is available online.

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