The fifth episode of NEW Manufacturing Insights, a joint podcast of the Northeast Wisconsin Manufacturing Alliance (NEWMA) and Insight on Manufacturing (IOM) magazine sponsored throughout the month of November by ICON Marketing, is now available for streaming and download.
New episodes will be posted on Thursdays at www.spreaker.com/show/new-manufacturing-insights, as well as through Apple Podcasts, Spotify, iHeartRadio, Google Podcasts and Amazon.
In Episode 5, co-hosts Ann Franz of NEWMA and Kate Bruns of IOM spoke to Roxanne Baumann, director of global engagement for WMEP Manufacturing Solutions. Baumann directs Wisconsin’s award-winning ExporTech program, which was featured in the September IOM cover story “Wisconsin Worldwide” about exporting resources in our state and region.
Baumann dove deeper into ExporTech on the podcast.
“Fifteen years ago, when folks started dealing with global supply chain shifts global became on their radar and they had to understand it a lot more,” Baumann told Franz and Bruns. “An interesting statistic is that 95% of consumers are now outside of the United States. So if you’re a CEO you’re certainly not going to bet your business on the 5% of customers here back in the U.S.”
Listen to the complete fifth episode now.
The next episode of NEW Manufacturing Insights, produced for NEWMA and Insight by Woodward Radio Group, will be released Thursday, Nov. 16.
