A decade after the merger of their two brands created one of the world’s largest food companies, Kraft Heinz is splitting, according to the Associated Press.
Kraft Heinz said Tuesday that one of the companies, currently called Global Taste Elevation Co., will encompass shelf stable meals and brands such as Heinz, Philadelphia cream cheese and Kraft Mac & Cheese.
The other company, currently called North American Grocery Co., will include brands such as Oscar Mayer, Kraft Singles and Lunchables.
The two companies’ official names will be released later.
Shifting consumer tastes have complicated Kraft Heinz’s operation at its massive scale, with households focusing on healthier options. The company is among many food producers who have shifted offerings to follow that trend.
