Georgia-Pacific unveils massive Broadway expansion in Green Bay

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Georgia-Pacific celebrated the completion of a $550 million expansion in Green Bay Sept. 17.

“Today is an exciting day for Georgia-Pacific,” said John Nundahl, vice president of manufacturing, Georgia-Pacific. “After more than two years, it is wonderful to see the results of this new investment in the form of more than 100 full-time jobs, enhanced levels of technology and automation, and production capabilities that will produce Brawny paper towels and other premium private-label brands.” 

The mill now has 6 million square feet of manufacturing space and eight paper machines. The company employs more than 1,700 people in Green Bay.

Since 2006, approximately $1.2 billion has been invested in Georgia-Pacific’s Green Bay facilities, including the Broadway mill. A sizable portion of these overall investments was focused on high-tech equipment and technology, including the latest in automation, laser-guided vehicles, artificial intelligence, and data analytics that helps safety and efficiency.

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The company closed its Day Street Mill in Green Bay in 2023, but offered many of the employees work in its existing and newly expanded mill.

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