As New North, Inc. marks its 20th anniversary, the organization proudly reflects on two decades of resilience, progress and transformative impact across Northeast Wisconsin. Founded in 2005, New North has become a beacon of regional collaboration and economic innovation.
Through changing economic tides, industrial shifts and unexpected global challenges, New North has stood steadfast, adapting and evolving to meet the needs of the region. Its commitment to innovation and strategic partnerships has propelled initiatives in workforce development, infrastructure enhancement and talent retention. These efforts have not only bolstered local communities but also garnered national recognition, positioning Northern Wisconsin as a dynamic hub for business and investment.
At the heart of New North’s success is its dedication to collaboration — a guiding principle since its inception. The organization has prioritized inclusive growth, ensuring economic opportunities benefit everyone in the 18-county region.
As a 501(c)3 nonprofit organization, New North’s leadership and funding are largely driven by the private sector. Jerry Murphy, the inaugural executive director, set the foundation for New North’s enduring legacy. Over the years, seven co-chairs — Bob DeKoch, Kathi Seifert, Bill Bohn, Vicki Updike, Michelle Schuler, Sachin Shivaram and Mary Goggans — along with 112 board executives have steered the organization’s vision. Today, the board comprises 42 executives, with a waiting list of CEOs eager to contribute to our mission.
Key achievements in recent years
• Accreditation from the International Economic Development Council (IEDC): In 2024, New North became one of only 83 organizations nationwide — and the sole organization currently in Wisconsin — to earn this prestigious designation
• NEW Launch Alliance: Established a regional infrastructure to support business innovation and entrepreneurial discoveries
• Diversity, Equity, and Inclusion (DEI) Initiatives: Expanded efforts to engage and attract diverse talent and businesses to the region
• NEW Construction and Digital Alliances: Strengthened the talent pipeline in construction and digital industries
• New North Economic Development Council: Fostered greater alignment with local economic development partners and supported peer-to-peer professional growth
• Talent Attraction Campaigns: Launched four campaigns that have attracted over 13,000 new residents to Northeast Wisconsin in the past three years
• Regional Economic Growth: Facilitated business development efforts, contributing to a regional gross product now exceeding $86 billion annually
• Broadband Expansion: Secured more than $29 million in grants and $65 million in private investment to enhance connectivity across the region
The 20th anniversary milestone will be commemorated at the annual New North Summit June 5 at Lambeau Field in Green Bay. The event will honor the organization’s achievements as the cornerstone for sustainable growth and regional prosperity, while we celebrate the resilient spirit of the region’s businesses and communities.
2740 W. Mason St. | Suite BT344
Green Bay, WI 54303 | 920-336-3860
