The City of Appleton is well positioned for continued business growth and investment. Building on a strong foundation of economic development, the city continues to strengthen its reputation as a premier destination for industrial development. Appleton’s business parks have experienced tremendous success over the past several years. Recent investments by Paul Davis Restoration and Rivian in the Northeast Business Park, comprised of a new 77,000‑square‑foot building along East Northland Avenue, demonstrate the confidence that leading companies have in Appleton as a place to grow and succeed.
Recently, the city completed the final phase of infrastructure improvements in Southpoint Commerce Park, creating a development‑ready environment for future light industrial opportunities. With convenient access to regional transportation networks, modern utilities and flexible lot configurations, Southpoint Commerce Park offers businesses an efficient path from site selection to construction. Available parcels can accommodate a wide range of project sizes, providing companies with room to grow while benefiting from the advantages of the thriving Fox Valley region.
The city’s commitment to economic development extends beyond providing available land. Appleton has made significant investments in infrastructure to ensure businesses have what they need for long‑term success. In addition, eligible developments within Southpoint Commerce Park may benefit from incentives available through Tax Increment District (TID) No. 13, helping to encourage private investment.
Companies choosing Appleton also gain access to one of the region’s greatest assets — a highly skilled workforce. The Fox Valley is home to outstanding educational institutions, a strong manufacturing tradition, and a diverse business community that fosters innovation, collaboration and resilient supply chains. Coupled with Appleton’s exceptional quality of life — including vibrant neighborhoods, excellent schools, abundant recreational opportunities and a welcoming community — businesses are well positioned to attract and retain talented employees.
Development in Southpoint Commerce Park represents more than new buildings; it is an investment in Appleton’s future. Each new business creates family‑supporting jobs, expands the local tax base, strengthens the regional economy, and generates opportunities for local suppliers, contractors and service providers.
As demand for business and industrial sites continues to grow, Southpoint Commerce Park is ready to meet the needs of companies seeking a competitive location for expansion or new investment. With development‑ready land, modern infrastructure, flexible site options and a collaborative approach to economic development, the park provides the resources businesses need to succeed.
CONTACT
Stephanie Lynaugh
920‑832‑6463
stephanie.lynaugh@appletonwi.gov
appletonwi.gov
