The United Soccer League and the City of Green Bay will explore bringing men’s and women’s professional soccer to Green Bay.
The city has entered exclusive negotiations with USL to evaluate the viability of supporting professional soccer teams and expanding community entertainment options. This initial phase will consider key factors including funding models and identifying a suitable location for a stadium.
“We’re always looking at ways to enhance quality of life for Green Bay residents and support a thriving local economy,” said Mayor Eric Genrich. “Partnering with USL to explore bringing professional soccer to our city reflects our commitment to creating exciting new opportunities for recreation, community pride and regional engagement. The potential for development presents an opportunity to create a multi-purpose sports and entertainment district that could serve as a catalyst for continued downtown revitalization.”
The proposed stadium would have a minimum seating capacity of 5,000 with the ability for future expansion and could be integrated into a larger entertainment district with potential for housing, retail, restaurants, office space, hotel and entertainment facilities.
Founded in 1986, the United Soccer League is the largest and fastest-growing soccer organization in the United States. It is the first and only organization to offer a complete youth-to-professional pathway for both men and women.
The USL operates four men’s leagues: the newly announced top-tier professional Division I league, the USL Championship (Division II), USL League One (Division III) and USL League Two (pre-professional). On the women’s side, it oversees the USL Super League (Division I), which launched in 2024, and the USL W League, the country’s top pre-professional women’s league. The USL also runs the USL Academy and USL Youth programs to support talent development and youth engagement.
With long-term media rights deals across CBS Sports, ESPN and Peacock, the USL is the most accessible soccer league in the country.
